And the winners are…
The judges had a hard job assessing all the great campaigns in the running for a share of more than $2million worth of media.
Congratulations to our winners for The Unmissable Awards who took home a share in the $2M prize pool: Lexus, Tourism Tasmania, Energy Australia, Koala, Heineken and Fiat Chrysler Automobiles. Lexus also went home with the Creative Award as their campaign was judged to have demonstrated the best use of contextually relevant creative across oOh!’s network.
oOh!’s Chief Customer Officer David Scribner said, “All six winning campaigns were truly outstanding and deserve recognition for embracing new capabilities that extend beyond the traditional billboard”
“They showed how through contextually relevant creative and content, the use of executions tailored to the format, the effective use of technology and using data and insights to connect with their audiences, brands can achieve powerful results.”
Congratulations to all the winners and finalists. We loved your campaigns and look forward to seeing what you do in 2019 and beyond.