The event will see Jockey takeover 18 dynamic digital panels in six New Zealand shopping centres this Friday 1 September for the half-hour show that will also feature Jockey Women’s ambassador Matilda Rice. The six centres include Bay Fair, Botany Town Centre, Northlands, Queensgate, The Palms and West City. Adam McGregor, General Manager oOh!media NZ, […]
Called CRAFT, the reach and frequency audience measurement system is based on multiple data sources that will give advertisers better insights to help generate effective campaign planning. Adam McGregor, oOh!’s General Manager New Zealand, said today: “CRAFT has been designed specifically for the New Zealand retail market with New Zealand data. “CRAFT demonstrates that our […]
It also reached agreement with leading property owners Kiwi Property to introduce both a new landmark digital LED installation and more of its world leading digital ShopaLive and EVOKE large format screens at Auckland’s biggest shopping centre at Sylvia Park. In an agreement with Stride Property Group, oOh! will provide Out Of Home advertising screens […]
The EXCITE activation is part of the #BeMoreFanta campaign aims to build Fanta’s brand awareness and encouraging product trial by inspiring teens to embrace the playful, fun and vibrant side of life. The campaign utilises the EXCITE panels’ high definition web-cam to take images, its audio functionality to countdown before the selfie is taken, the […]
The full-motion double-sided EVOKE sign, dominates the centre court of the new shopping centre in West Auckland and is capable of displaying six advertisers in a continuous loop of seven seconds each. Adam McGregor, General Manager of oOh! New Zealand said, “The full-motion digital sign sets a new benchmark for the future of Out of […]
As part of the contract, oOh! will provide media solutions to six Kiwi Property shopping centres, whilst also adding stunning new state of the art digital formats in select locations. New formats such as oOh!’s massive digital large format EVOKE screens – capable of broadcasting high definition, full-motion video – are set to hang from […]
As part of its January ‘4 Day Sale’ campaign, the company has joined forces with Australia’s largest Out Of Home company, oOh! Media, to take its campaign into shopping centres and cafés around Australia. oOh!, which has a digital network of more than 1700 digital signs that are underpinned by their sophisticated content management system ARGLYE, says this continues a shift […]
