On Friday 28th June the Australian Literacy and Numeracy Foundation (ALNF) held their 2013 fundraising launch at Westfield Bondi Junction in Sydney.

The Outdoor Media Association (OMA) has been supporting the ALNF with all media owners donating free space for this charity.

To support the launch oOh! provided two interactive ShopaLite units that used touch screen, webcam, Tap or Scan, e-commerce website, social media links and even integration with the Westfield BrandSpace digital screen.

There was over 100 people attending the launch including many politicians and Outdoor members – with everyone interacting with and enjoying the latest in away from home innovations.