Cerebos is tempting shoppers to trial its new Gravox varieties over the coming months via oOh!’s ShopaLite panels throughout key shopping centres across the eastern seaboard.

As part of a larger national campaign designed to target shoppers in close proximity to retailers, Bangers & Mash aroma-enabled units were specifically designed by oOh!’s production team, by retrofitting ShopaLites to house an automatic scent dispenser. The dispenser saturates a sponge at regular intervals, whilst a fan diffuses a sausage sizzle aroma from the ShopaLite panels.