oOh! Community maximises the impact of oOh!’s support offerings for not-for-profit (NFP) organisations in communities we operate in. Using oOh!’s Classic and Dynamic Out Of Home and online platforms that reach more and more Australians every day, our goal is to shine light on issues and those organisations championing them in our communities everywhere for greater awareness, exposure and engagement.
Our vision is to create a deeper engagement between not-for-profit initiatives and the community through Unmissable creative across our diverse network of location based media.
Make-A-Wish transforms the lives of children battling life-threatening medical conditions through the healing power of a wish. Wishes give seriously ill kids hope for the future, strength to face the challenges of their illness, and joy from their incredible wish experience.
Four year old Dwayne’s wish was to visit the moon and the stars. It might seem impossible but Make-A-Wish made it happen and oOh! supported Dwayne’s wish with welcome messages in and around Adelaide Airport.
Ovarian cancer is an insidious disease that often strikes without warning. Across Australia, one woman dies every ten hours from this disease. The key to changing this statistic and giving women with ovarian cancer a better long-term outlook is early detection. However, no simple or effective early screening method currently exists. The White Shirt campaign, run in conjunction with OCRF partner Witchery, raises much-needed research funds to support the OCRF’s mission to find an early detection test for Ovarian Cancer, which, once developed, will greatly increase the chances of survival and ultimately save the lives of women around the world.
oOh! is a long-time supporter of OCRF and supports the White Shirt Day initiative each year with a campaign across our portfolio. Our staff also get behind the campaign by wearing white shirts and participating in events to raise funds for OCRF’s vital research.
In 2018, the Humpty Dumpty Foundation celebrates 28 years of fundraising, helping save the lives of sick and injured children in hospitals across Australia. During this time, they have provided medical equipment to over 350 hospitals and health service centres across Australia.
As well as supporting Humpty Dumpty Foundation with an ongoing awareness campaign across regional NSW and VIC, we also promote the annual Balmoral Burn, one of Humpty’s major fundraising events in Sydney. Created by Wallaby great Phil Kearns AM, the Balmoral Burn sees families, corporations, children and pets take on the 420m race course up Awaba Street in Mosman, Sydney as they run or walk to raise funds for Humpty.
Pink Hope is a preventative health organisation working to ensure every individual can assess, manage and reduce their risk of breast and ovarian cancer, providing every family the support they need, while also providing families facing their risk of breast and ovarian cancer the information and support they need to navigate their journey.
Pink Hope's annual #BrightPinkLipstickDay campaign encourages families, friends and colleagues to talk about their health history and put preventative health on the lips of all Australians. With messaging across our Road, Retail, Fly, Study & Café networks, we contributed to the success of the 2017 campaign with growth in fundraising, and community interest and engagement.
Held annually on Valentine's Day, Sweetheart Day raises much-needed funds for HeartKids to provide support for kids, teens and adults affected by congenital/childhood heart disease all across Australia.
Along with a campaign across our digital networks, the oOh! team also showed their support by wearing red and sharing their personal stories on the importance of HeartKids for their loved ones.
Taronga is a not-for-profit organisation supporting wildlife conservation. Taronga cares for 4,000 animals from over 350 species, many of which are threatened.
Taronga Zoo Sydney’s new Tiger Trek is an Indonesian-themed experience which provides an amazing opportunity for you to get up-close with magnificent, critically endangered Sumatran Tigers and learn how simple shopping choices can help to preserve their precious, natural habitat. oOh! supported Taronga with an extensive campaign across Road and Retail to drive visitors to the zoo and raise awareness of the plight of the Sumatran Tiger.