PUT YOUR BRAND IN THE RIGHT PLACE AT THE RIGHT TIME
Everyone has a favourite place where they like to gather. Locate by oOh! puts your brand in places where people go to socialise, relax, study, exercise, work or play.
Locate by oOh! offers Australia’s largest digital place based network including premium high definition advertising opportunities across an exclusive portfolio of cafés, pubs, gyms, social sport centres, universities and CBD office towers.
Combining dynamic branded content, real time news feeds, extended dwell times and high frequency viewing, Locate by oOh! delivers your message to your target audience in a way that is truly Unmissable.
Advertising in Cafes, Offices, Universities, Bars, Pubs and Sport Centres
ENGAGED AUDIENCE IN A RELAXED MINDSET
On average, people spend four to six minutes waiting for their favourite takeaway beverages, and over 65% of this highly desirable audience queue up daily, or at least more than once a week.
Make the wait less boring with Locate by oOh!’s Café network around Australia.
REACH THE ELITE AUDIENCE
Need the perfect place to reach over 1.5 million CEOs, decision makers and professional people each fortnight at work?
This elite audience is 92% more likely to earn over $100K, one in two plan on buying a car in the 12 months, while 43% went overseas two or more times in the past year.
Take your brand to new heights with Locate by oOh!’s Out Of Home presence at office towers around Australia.
REACH ONE THIRD OF AUSTRALIANS AGED 18-24 ACROSS 106 UNIVERSITY CAMPUSES
Australian students have more information directed at them than any generation before, and have proven immune to the traditional broadcast advertising techniques.
The question for marketers is, how does your brand cut through the clutter to reach this elusive audience?
The answer is Study – Locate by oOh!’s Out Of Home presence at universities around Australia.
THE ORIGINAL SOCIAL NETWORK
78% of Australians have visited pubs or bars in the past 12 months, and half of Australians 18-34 visit a pub or bar at least once in a typical week, where they typically wait for three minutes at the bar to make their purchase.
Fill those moments with Locate by oOh!’s Out Of Home presence at pubs and clubs around Australia.
GIVE YOUR BRAND UNMISSABLE ENERGY
Every week more Australians are playing regular organised social sports. 70% of 18-49’s visit a fitness centre or gym in a typical week, which equates to 160,000 high energy sports and fitness enthusiasts who are spending on average 81 minutes in the centre, 30 minutes of which is dwell time pre and post game.
Get into the game with Locate by oOh!’s Out Of Home presence at social sporting venues around Australia.
REACH THE ASPIRATION IN AN UNCLUTTERED ENVIRONMENT
Want to make an impression with 414,000 fortnightly gym-goers nationally?
Improve your brand fitness with Locate by oOh!'s Out Of Home presence at gyms around Australia.
IMPACT PEOPLE WITH HEALTH AND WELLNESS ON THEIR MIND
Locate by oOh!'s health network is comprised of 171 high definition digital displays across 57 of Australia's largest medical centres, giving you access to people who are focused on feeling better and improving their health.
With over 7.5 million visits per year across the network, wait times in this environment stretch to an extraordinary 40 minutes, in a non-cluttered space and to an audience that is in a highly receptive mindset.